Diamond Rings: He's Just Him

Over the past few years, Diamond Rings (aka John O'Regan) has been touted as "someone to watch" on the Toronto indie scene. His synthpop sound has grown, matured, and evolved. Yesterday, Pitchfork unveiled the release of the single and video, entitled "I'm Just Me", from his upcoming sophomore release on Secret City Records. Co-produced with Grammy-nominated Damian Taylor (Bjork, The Killers, UNKLE), the full-length album is scheduled for release later this year.

In the meantime, we have the Rings' video here, for your listening and dancing pleasure. Directed by Jared Raab, it's a return to the over-produced synth/dance videos of the 80's, complete with smoke, mirrors, and lasers, and a look and wardrobe that appears to have been ripped right from Klaus Nomi's closet - the retro-futurist costume, with the over-accentuated shoulders is a nod to the camp and kitsch of those wonderfully nascent productions.

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